David Swinfen Associates | Ad Copy – Case Study
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Ad Copy

We love advertising in print because if you get it right, it’s as valuable and beautiful in the hands of the reader as the magazine they have chosen to buy. This is the first step towards firstly securing brand awareness, and then hopefully towards converting sales (or brand advocates).

Say everything you need to say in just a few words. You must create tight, smart and evocative messages that reach out to readers and customers for both on-line and off-line campaigns.


Our most recent print ad project was supplying branding and sales statements to Jaguar Land Rover in Thailand. We say recent, but the project ran for three years, across a variety of newspapers, magazines and social media channels, but all with smart and consistent messaging (we even scripted the radio ads in support).

In the featured slide show you will find a few examples of crisp and elegant print position, in keeping with the brand credibility of JLR:

Let us offer you a free consultation by Skype or email for brand and product messaging that will give you the maximum ROI for your print or on-line campaign.

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